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hello@minimalia.cat

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08004 Barcelona

As part of the launch campaign of Glam Suite, we were asked to create a product explainer video.

Glam Suite is a software for Business Control and our aim was to explain it in 45 seconds.

We worked closely with Glam to develop a script with the right structure, tone and messages. We decided to go with a more human storytelling. The video was aimed at connecting with medium-size companies, showing their daily internal communication problems and their solutions. Characters and graphic elements were carefully designed to portray internal connection problems and department functions of a company.

The video was included in a social media campaign and the client's landing page.

Creative Direction
Copywriting Assistance

Design and Illustration

Animation

Sound Design